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Contemporary Theories of Media Influence
Zaruhi Sargsyan

Lectures, YSU Faculty of Journalism, Preprint, Yerevan, YSU Press, 2022, p. 84

ISBN 978-5-8084-2547-7

The course introduces a range of theories of media influence and the history of the field’s formation. The manual can be used by tutors, who deliver lectures on mass communication theory or mass communication research. It is addressed to students and professionals conducting research related to theories of media influence.

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